For every one artist who scores a hit in the charts,
there are at least 100 other artists who are just as good, if not better, than
that lucky act. On the other hand, for every hit a particular artist has, there
are likely a dozen more deserving songs in their catalogue that deserve equal
chart success. The Freshies manage to fall into both categories: they should
have been more popular and they have plenty of songs deserving of more success
than their minor hit "I'm in Love with the Girl on a Certain Megastore
Check-Out Desk" (originally titled "I'm in Love with a Girl on a
Virgin Manchester Megastore Check-Out Desk"!) should be better known radio
classics that bring back fond memories to more than just Freshies fanatics.
One of Manchester’s best kept secrets, The Freshies were
integral to the late 70’s North West punk/new wave scene. However, this secrecy
wasn’t through a lack of trying to gain success, main man Chris Sievey once
said that he was responsible for 25 consecutive “flop” records. That’s an awful
lot of self-belief. A true maverick, some would say Sievey was perhaps more
famous for his publicity stunts to get his band noticed: Petitioning for a week
outside Granada TV studios or stealing “Stiff Records” headed notepaper and
then forging “internal” letters between executives expressing interest in The
Freshies. Not forgetting publishing “The Complete Book of Rejection Slips” (200
Ways To Say “Thanks But No Thanks”). Sievey
pre-empted the punk/DIY ethic by a couple of years when he formed his own label
RAZZ RECORDS in 1974 and dutifully tried to put his band together. It took the
advent of punk in 1976 to really get the bands wheels in motion. Renowned for
doing their own thing, when asked if they went to see the Sex Pistols at the
Lesser Free Trade Hall, he replied “Nah, we were rehearsing that night”.
Thirty five plus years later, listening back to the bands
perfect pop-punk, it’s mindboggling that none of these releases had chart
success. “I’m In Love With The Girl From The Manchester Virgin Megastore
Checkout Desk” faring the best and reaching the
lower regions of the top forty.
The Freshies should fit nicely in your collection right
in between the Records (for the power pop leanings) and Jona Lewie (for their
eccentricities). But perhaps that's too obscure? Well, they would have made the
perfect flagship band for Stiff Records.
Ripped from the 7” single to 24bit FLAC by blogmeister @ ESWA
The Freshies; I'm In Love With The Girl On The Manchester
Virgin Megastore Checkout Desk
A1. I'm
In Love With The Girl On The Manchester Virgin Megastore Checkout Desk
B1. I'm
In Love With The Girl On The Manchester Virgin Megastore Checkout Desk (Sing
Along Version)

But he finally found fame as Frank Sidebottom, RIP Chris Sievey, a total hero of mine
ReplyDeleteThanks for reminding me :)
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